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421
Self-Generated Validity Effects in Consumer Research
Self-Generated Validity Effects in Consumer Research
Chandon, P., | Association for Consumer Research | 2005 ,
422
Changing Banner Ad Executions on the Web: Impact on Clickthroughs and Communication Outcomes
Changing Banner Ad Executions on the Web: Impact on Clickthroughs and Communication Outcomes
Chatterjee, P., | Association for Consumer Research | 2005 ,
423
How Children in Rural China Become Consumers
How Children in Rural China Become Consumers
Chan, K., | Association for Consumer Research | 2005 ,
424
Understanding the Impact of Parents-Provided Financial Education on the Satisfaction with Life: The Moderating and Mediating Role of Consumer Characteristics
Understanding the Impact of Parents-Provided Financial Education on the Satisfaction with Life: The Moderating and Mediating Role of Consumer Characteristics
Pashkevich V, | Association for Consumer Research | 2011 ,
425
Communicating Quality Through Signals and Substantive Messages: the Effects of Supporting Information and Need For Cognition
Communicating Quality Through Signals and Substantive Messages: the Effects of Supporting Information and Need For Cognition
Subimal Chatterjee, | Association for Consumer Research | 2002 ,
426
Virtual Worlds: New Marketing Channels or Emperor's New Clothes? (Consumer Perceptions of Innovation in Product-oriented vs. Service-oriented Companies)
Virtual Worlds: New Marketing Channels or Emperor's New Clothes? (Consumer Perceptions of Innovation in Product-oriented vs. Service-oriented Companies)
Propopec S, | Association for Consumer Research | 2011 ,
427
Responses to Animal Anthropomorphism in Advertising Based on Character Similarity to Humans
Responses to Animal Anthropomorphism in Advertising Based on Character Similarity to Humans
Connell P.M, | Association for Consumer Research | 2011 ,
428
Temporal Construal, Categorization Processes, and Brand Extension Evaluation
Temporal Construal, Categorization Processes, and Brand Extension Evaluation
Banerjee P, | Association for Consumer Research | 2011 ,
429
Sudden Stops and Output Drops
Sudden Stops and Output Drops
Chari, V. V., | American Economic Assn | 2005 ,
430
Financial Regulatory Reform: Challenges Ahead
Financial Regulatory Reform: Challenges Ahead
Randall S. Kroszner, | American Economic Assn | 2011 ,
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