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391
Do Retail Brands Bias Consumer Decision-Making? -An fMRI Study on Retail Brand Frames and the Evaluation of Product Packaging
Do Retail Brands Bias Consumer Decision-Making? -An fMRI Study on Retail Brand Frames and the Evaluation of Product Packaging
Hubert M, | Association for Consumer Research | 2011 ,
392
Sadness and Consumption: The Attenuating Role of Choice
Sadness and Consumption: The Attenuating Role of Choice
Garg N, | Association for Consumer Research | 2011 ,
393
The Effects of Incidental Cues on Goals and Motivation
The Effects of Incidental Cues on Goals and Motivation
Lee L, | Association for Consumer Research | 2011 ,
394
The Impact of Assortment Variety on Inferences and Purchase Intentions
The Impact of Assortment Variety on Inferences and Purchase Intentions
Mitakakis C, | Association for Consumer Research | 2011 ,
395
Context Effects Revisited: New Antecedents, Moderators and Extensions
Context Effects Revisited: New Antecedents, Moderators and Extensions
Malkoc S.A, | Association for Consumer Research | 2011 ,
396
Devaluation and Fluency Effects of the Depth Position of a Non-focal Image on Image Evaluation
Devaluation and Fluency Effects of the Depth Position of a Non-focal Image on Image Evaluation
Oh S, | Association for Consumer Research | 2011 ,
397
Testosterone and Context-Specific Risk: Digit Ratios as Predictors of Recreational, Financial, and Social Risk-taking
Testosterone and Context-Specific Risk: Digit Ratios as Predictors of Recreational, Financial, and Social Risk-taking
Stanstrom E, | Association for Consumer Research | 2011 ,
398
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Namkoong J.-E, | Association for Consumer Research | 2011 ,
399
Got to Get You into My Life: Do Brand Personalities Rub Off on Consumers?
Got to Get You into My Life: Do Brand Personalities Rub Off on Consumers?
Park J.K, | Association for Consumer Research | 2011 ,
400
Does Consumers' Product Involvement with Sponsors' Products Matter in Sponsorship?
Does Consumers' Product Involvement with Sponsors' Products Matter in Sponsorship?
Lee C, | Association for Consumer Research | 2011 ,
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