381
Matthew L. Meuter,
| American Marketing Association |
2000
,
383
Relationship Marketing Activities, Commitment, and Membership Behaviors in Professional Associations
Thomas W. Gruen, John O. Summers and Frank Acito,
| American Marketing Association |
2000
,
384
Donald R. Lehmann and Charles B. Weinberg,
| American Marketing Association |
2000
,
385
Douglas W. Vorhies,
| American Marketing Association |
2003
,
386
Rajesh K. Chandy and Gerard J. Tellis,
| American Marketing Association |
2000
,
387
Werner J. Reinartz,
| American Marketing Association |
2003
,
388
Natalie Mizik,
| American Marketing Association |
2003
,
390
James G. Maxham III,
| American Marketing Association |
2003
,
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