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331
Process Versus Outcome Focus: How to Encourage Consumer to Increase Repayment Amount
Process Versus Outcome Focus: How to Encourage Consumer to Increase Repayment Amount
Wang L, | Association for Consumer Research | 2011 ,
332
An Identity Approach to Prosumption- A Case of Bacalhau Prosumption in Brazil
An Identity Approach to Prosumption- A Case of Bacalhau Prosumption in Brazil
Guilhoto L.F.M, | Association for Consumer Research | 2011 ,
333
Disaster Zone! Maximizing the Impact of Corporate Contributions to Disasters or a Different Way of Thinking of Fit
Disaster Zone! Maximizing the Impact of Corporate Contributions to Disasters or a Different Way of Thinking of Fit
DeMotta Y, | Association for Consumer Research | 2011 ,
334
How Mood Moderates the Effect of Context on Product Judgments
How Mood Moderates the Effect of Context on Product Judgments
Lerouge D, | Association for Consumer Research | 2011 ,
335
The Psychology of Color in Promotion Design: A Regulatory Fit Perspective
The Psychology of Color in Promotion Design: A Regulatory Fit Perspective
Jia H, | Association for Consumer Research | 2011 ,
336
Brands and Impulsive Desire: Implicit Brand Processing Biases Incidental Decision-Making
Brands and Impulsive Desire: Implicit Brand Processing Biases Incidental Decision-Making
Harris P, | Association for Consumer Research | 2011 ,
337
Consuming Label Information in Product Series
Consuming Label Information in Product Series
Huang L, | Association for Consumer Research | 2011 ,
338
When I becomes We: Interpersonal Ties in Product Co-Creation
When I becomes We: Interpersonal Ties in Product Co-Creation
Boveda-Lambie A.M, | Association for Consumer Research | 2011 ,
339
Partnership in Healthcare: The Impact of Co-Production on Healthcare Outcomes
Partnership in Healthcare: The Impact of Co-Production on Healthcare Outcomes
Lawson S.J, | Association for Consumer Research | 2011 ,
340
Innovation Aesthetics: The Relationship between Category Cues, Categorization Certainty and Newness Perceptions
Innovation Aesthetics: The Relationship between Category Cues, Categorization Certainty and Newness Perceptions
Goode M, | Association for Consumer Research | 2011 ,
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