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321
Mixing It Up: The Effects of Cognitive Contrasting on Cognitive Resource Availability and Advertisement Recall
Mixing It Up: The Effects of Cognitive Contrasting on Cognitive Resource Availability and Advertisement Recall
Elder R.S, | Association for Consumer Research | 2011 ,
322
Can Thinking Abstractly Help Choosing From Large Assortments?
Can Thinking Abstractly Help Choosing From Large Assortments?
Xu J, | Association for Consumer Research | 2011 ,
323
In Defense of Bumbling
In Defense of Bumbling
Alba J.W, | Association for Consumer Research | 2011 ,
324
To Punish or to Forgive: Examining the Effects of Consumer Penalties on Perceptions and Behavioral Intentions towards the Service Provider
To Punish or to Forgive: Examining the Effects of Consumer Penalties on Perceptions and Behavioral Intentions towards the Service Provider
Xia L, | Association for Consumer Research | 2011 ,
325
Healthy Satiation: The Role of Satiation in Having Effective Self Control
Healthy Satiation: The Role of Satiation in Having Effective Self Control
Redden J, | Association for Consumer Research | 2011 ,
326
Avoiding Poor Health or Approaching Good Health: Does it Matter? Conceptualization, Measurement and Consequences of Health Regulatory Focus
Avoiding Poor Health or Approaching Good Health: Does it Matter? Conceptualization, Measurement and Consequences of Health Regulatory Focus
Gomez P, | Association for Consumer Research | 2011 ,
327
When Is It Better To Be Bad? Schema-Congruency Effects in Moral Evaluations of Products
When Is It Better To Be Bad? Schema-Congruency Effects in Moral Evaluations of Products
Danilowitz J.S, | Association for Consumer Research | 2011 ,
328
Message Framing of Health Communications: Effects on Pap Exam Attitude and Intention
Message Framing of Health Communications: Effects on Pap Exam Attitude and Intention
Balbo L, | Association for Consumer Research | 2011 ,
329
The Compromise Effect in Choosing for Others
The Compromise Effect in Choosing for Others
Chuang S.-C, | Association for Consumer Research | 2011 ,
330
Three Silos and a Theory: Developing Nomological Networks to Explain Consumer Behavior
Three Silos and a Theory: Developing Nomological Networks to Explain Consumer Behavior
Sternthal B, | Association for Consumer Research | 2011 ,
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