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291
Beer Country
Beer Country
Austin C.G, | Association for Consumer Research | 2011 ,
292
How Does Power Affect Evaluation of Brand Extensions?
How Does Power Affect Evaluation of Brand Extensions?
Kim Y, | Association for Consumer Research | 2011 ,
293
Opinion Seeking In Consumer Networks
Opinion Seeking In Consumer Networks
Lee S.H, | Association for Consumer Research | 2011 ,
294
The Abstractness of Luxury
The Abstractness of Luxury
Hansen J, | Association for Consumer Research | 2011 ,
295
In Search of an Authentic Conceptualization for Authenticity in Marketing Offerings
In Search of an Authentic Conceptualization for Authenticity in Marketing Offerings
Lin K, | Association for Consumer Research | 2011 ,
296
Environmental Cues and Food Consumption
Environmental Cues and Food Consumption
Vallen B, | Association for Consumer Research | 2011 ,
297
Market Scarcity and Persuasion: An Information Congruity Perspective
Market Scarcity and Persuasion: An Information Congruity Perspective
Shen F, | Association for Consumer Research | 2011 ,
298
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Park S, | Association for Consumer Research | 2011 ,
299
Two Small Steps, One Giant Leap: Effect of Movement Signals on Consumers' Walking Speed
Two Small Steps, One Giant Leap: Effect of Movement Signals on Consumers' Walking Speed
Schellekens G, | Association for Consumer Research | 2011 ,
300
Green and Guilt Free: The Role of Guilt in Determining the Effectiveness of Environmental Appeals in Advertising
Green and Guilt Free: The Role of Guilt in Determining the Effectiveness of Environmental Appeals in Advertising
Peloza J, | Association for Consumer Research | 2011 ,
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