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21
Understanding consumer decision making : the means-end approach to marketing and advertising strategy
Understanding consumer decision making : the means-end approach to marketing and advertising strategy
Reynolds,Thomas J., 321.89-R466u | Lawrence Erlbaum | 2001 321.89-R466u,
22
Exploration warehousing : turning business information into business opportunity
Exploration warehousing : turning business information into business opportunity
Inmon, William H., 326.165-I'57e | Wiley | 2000 326.165-I'57e,
23
Consumers
Consumers
Arnould, Eric J, 326.162-A765c | McGraw-Hill | 2002 326.162-A765c,
24
Effective marketing : creating and keeping customers in an e-commerce world
Effective marketing : creating and keeping customers in an e-commerce world
Zikmund, William G., 326.18-Z68e | South-Western/Thomson Learning | 2002 326.18-Z68e,
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