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21
Social Identification Effects in Incidental Processing of Advertisements by Young Adults
Social Identification Effects in Incidental Processing of Advertisements by Young Adults
Maldonado, R., | Association for Consumer Research | 2003 ,
22
Retail Redlining-An Initial Formulation
Retail Redlining-An Initial Formulation
D Rozario, D., | Association for Consumer Research | 2003 ,
23
The Intricacies of Advertising Intimacy: Maneuvering the Nuances along a Communications Continuum
The Intricacies of Advertising Intimacy: Maneuvering the Nuances along a Communications Continuum
Scott, A., | Association for Consumer Research | 2003 ,
24
Changing Health-Related Behaviors with Self-Prophecy: Review and New Evidence for the Effect of Self-Prediction on Normative Behavior
Changing Health-Related Behaviors with Self-Prophecy: Review and New Evidence for the Effect of Self-Prediction on Normative Behavior
Smith, R. J., | Association for Consumer Research | 2003 ,
25
Unnecessary Purchases: Creating Artificial Buying Pressure through the Use of Coupons
Unnecessary Purchases: Creating Artificial Buying Pressure through the Use of Coupons
Walker, R. E., | Association for Consumer Research | 2003 ,
26
Effects of Gender and Prior Knowledge on Offer Evaluation and Channel Transition in Retail and E-Tail Environments
Effects of Gender and Prior Knowledge on Offer Evaluation and Channel Transition in Retail and E-Tail Environments
Chandrashekaran, R., | Association for Consumer Research | 2003 ,
27
Does Imagining Make It So? The Role of Ease of Imagining and Affect Intensity
Does Imagining Make It So? The Role of Ease of Imagining and Affect Intensity
Petrova, P. K., | Association for Consumer Research | 2003 ,
28
Cultural Values Reflected in Chinese and U.S. Advertisements: Examining the Moderating Role of Media Type and Product Characteristics
Cultural Values Reflected in Chinese and U.S. Advertisements: Examining the Moderating Role of Media Type and Product Characteristics
Zhang, J., | Association for Consumer Research | 2003 ,
29
Can Variation of Advertisements Hinder Brand Name Recall?
Can Variation of Advertisements Hinder Brand Name Recall?
Appleton-Knapp, S. L., | Association for Consumer Research | 2003 ,
30
Understanding Consumers' Collective Action on the Internet - A Definition and Discussion of Relevant Concepts for Research
Understanding Consumers' Collective Action on the Internet - A Definition and Discussion of Relevant Concepts for Research
Hemetsberger, A, | Association for Consumer Research | 2003 ,
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