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281
When I Grow Up: The Moderating Role of Aspiration in Intergenerational Code-switching
When I Grow Up: The Moderating Role of Aspiration in Intergenerational Code-switching
Lee, S, | Association for Consumer Research | 2008 ,
282
Consumers' Privacy Concerns and Willingness to Provide Marketing-Related Personal Information Online
Consumers' Privacy Concerns and Willingness to Provide Marketing-Related Personal Information Online
Nam, C., | Association for Consumer Research | 2006 ,
283
"You're A Wizard, Harry!" Consumer Response to the Harry Potter Phenomenon
"You're A Wizard, Harry!" Consumer Response to the Harry Potter Phenomenon
Brown, S., | Association for Consumer Research | 2006 ,
284
Promotion Matching: The Role of Promotion Type and Self-Construal on Purchase Intentions
Promotion Matching: The Role of Promotion Type and Self-Construal on Purchase Intentions
Winterich, K.P, | Association for Consumer Research | 2008 ,
285
Processes and Outcomes of Consumer Interactions within Brand Communities
Processes and Outcomes of Consumer Interactions within Brand Communities
de Almeida, S. O, | Association for Consumer Research | 2007 ,
286
Did You Know that Questioning Consumers Can Change Behavior?: New Research and Future Directions on the Question-Behavior Effect
Did You Know that Questioning Consumers Can Change Behavior?: New Research and Future Directions on the Question-Behavior Effect
Williams, P, | Association for Consumer Research | 2007 ,
287
The Director's Cut: Exploring Cultural Implications in HIV/AIDS Communication from the Producer's Perspective
The Director's Cut: Exploring Cultural Implications in HIV/AIDS Communication from the Producer's Perspective
Scott, A. D, | Association for Consumer Research | 2007 ,
288
Lost in Translation: Consumers Difficulty in Estimating Expiration Time with Redemption Caps
Lost in Translation: Consumers Difficulty in Estimating Expiration Time with Redemption Caps
Hanna, R, | Association for Consumer Research | 2007 ,
289
Luxury Good Expenditures of Husband and Wife Dyads Incorporating User Attitudes
Luxury Good Expenditures of Husband and Wife Dyads Incorporating User Attitudes
Heilman, C, | Association for Consumer Research | 2007 ,
290
Order Effects in Multiple Choices: of Lost love, Spent Willpower, and Relinquished Control
Order Effects in Multiple Choices: of Lost love, Spent Willpower, and Relinquished Control
Botti, S., | Association for Consumer Research | 2007 ,
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