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271
Instant Customer Base Analysis : Managerial Heuristics Often "Get It Right"
Instant Customer Base Analysis : Managerial Heuristics Often "Get It Right"
Markus Wübben and Florian v. Wangenheim, | American Marketing Association | 2008 ,
272
Holistic Package Design and Consumer Brand Impressions
Holistic Package Design and Consumer Brand Impressions
Ulrich R. Orth and Keven Malkewitz, | American Marketing Association | 2008 ,
273
Delight by Design : The Role of Hedonic versus Utilitarian Benefits
Delight by Design : The Role of Hedonic versus Utilitarian Benefits
Ravindra Chitturi, | American Marketing Association | 2008 ,
274
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Detelina Marinova, | American Marketing Association | 2008 ,
275
Return on Interactivity: The Impact of Online Agents on Newcomer Adjustment
Return on Interactivity: The Impact of Online Agents on Newcomer Adjustment
Clemens F. Köhler, | American Marketing Association | 2011 ,
276
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters
Christian Homburg, | American Marketing Association | 2011 ,
277
Chief Marketing Officers : A Study of Their Presence in Firms' Top Management Teams
Chief Marketing Officers : A Study of Their Presence in Firms' Top Management Teams
Pravin Nath and Vijay Mahajan, | American Marketing Association | 2008 ,
278
An Empirical Investigation of the Impact of Gasoline Prices on Grocery Shopping Behavior
An Empirical Investigation of the Impact of Gasoline Prices on Grocery Shopping Behavior
Yu Ma, | American Marketing Association | 2011 ,
279
Preventing Digital Music Piracy : The Carrot or the Stick?
Preventing Digital Music Piracy : The Carrot or the Stick?
Rajiv K. Sinha and Naomi Mandel, | American Marketing Association | 2008 ,
280
Geographical Information Systems—Based Marketing Decisions: Effects of Alternative Visualizations on Decision Quality
Geographical Information Systems—Based Marketing Decisions: Effects of Alternative Visualizations on Decision Quality
Ana-Marija Ozimec, | American Marketing Association | 2010 ,
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1
Academic Leader
Magna Publications Inc. [, ]
2
Acta Scientiarum: Agronomy
Universidade Estadual de Maringa [, ]
3
Administrator
Magna Publications Inc. [, ]
4
Adweek Magazines' Technology Marketing
VNU eMedia, Inc. [, ]
5
Afterimage
Visual Studies Workshop [, ]
6
Alberta Report / Newsmagazine
United Western Communications Ltd. [, ]
7
American City & County
Primedia Business Magazines & Media Inc. [, ]
8
American Demographics
Primedia Business Magazines & Media Inc. [, ]
9
American Fitness
American Fitness Magazine [, ]
10
American School & University
Primedia Business Magazines & Media Inc. [, ]
11
Canter Magazine
Canter Magazine [, ]
12
Careers & Colleges
Careers & Colleges Magazine [, ]
13
Choices: The Magazine of Food, Farm & Resource Issues
American Agricultural Economics Association [, ]
14
Clinical Physiology & Functional Imaging
Blackwell Publishing Limited [, ]
15
CollegeXpress Magazine
Careers & Colleges Magazine [, ]
16
Common Cause Magazine
Common Cause [, ]
17
Connect Magazine
Synergy Learning International Incorporated [, ]
18
Consumers' Research Magazine
Consumers Research Magazine [, ]
19
CRM Magazine
Information Today Inc. [, ]
20
Current Medical Literature: Medical Imaging
Current Medical Literature Ltd. [, ]