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251
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
Palmeira M, | Association for Consumer Research | 2011 ,
252
Layers of Feeling: Exploring The Complexity of Emotions
Layers of Feeling: Exploring The Complexity of Emotions
Hung I.W, | Association for Consumer Research | 2011 ,
253
The Rebound of the Forgone Alternative
The Rebound of the Forgone Alternative
Arens Z, | Association for Consumer Research | 2011 ,
254
Negative Dimensions of Brand Personality
Negative Dimensions of Brand Personality
Jiao J, | Association for Consumer Research | 2011 ,
255
When Does National Identity Matter? Two Contrasting Symbolic Meaning of Brands in Emerging Countries
When Does National Identity Matter? Two Contrasting Symbolic Meaning of Brands in Emerging Countries
Kwan M.C, | Association for Consumer Research | 2011 ,
256
The Impact of Counterfactual Mindset on Consumer Information Processing
The Impact of Counterfactual Mindset on Consumer Information Processing
Zhao G, | Association for Consumer Research | 2011 ,
257
Consumer Victimization: A Psychological Contracts Perspective
Consumer Victimization: A Psychological Contracts Perspective
Kwak H, | Association for Consumer Research | 2011 ,
258
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
Kramer T, | Association for Consumer Research | 2011 ,
259
Staying Warm in the Winter: Seeking Psychological Warmth to Reduce Physical Coldness
Staying Warm in the Winter: Seeking Psychological Warmth to Reduce Physical Coldness
Zhang Y, Risen J, | Association for Consumer Research | 2011 ,
260
``I Like Goods and I Want Them As Soon As Possible'': The Impact of Materialism on the Time-Money Trade-Off in Consumer Decisions
``I Like Goods and I Want Them As Soon As Possible'': The Impact of Materialism on the Time-Money Trade-Off in Consumer Decisions
Lembregts C, | Association for Consumer Research | 2011 ,
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