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241
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
Palmeira M, | Association for Consumer Research | 2011 ,
242
Special Session Summary Consumer Response to Constrained Choice
Special Session Summary Consumer Response to Constrained Choice
Kyeong Sam Min, | Association for Consumer Research | 2002 ,
243
The Effect of Banner Advertisements on Judgment and Choice
The Effect of Banner Advertisements on Judgment and Choice
Andrew Mitchell, | Association for Consumer Research | 2002 ,
244
Measuring Implicit Consumer Attitudes and Predicting Brand Choice
Measuring Implicit Consumer Attitudes and Predicting Brand Choice
Michaela Wanke, | Association for Consumer Research | 2002 ,
245
Leaky Preferences: Fluency Effects in Perception and Choice
Leaky Preferences: Fluency Effects in Perception and Choice
Schneider M, | Association for Consumer Research | 2011 ,
246
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Park S, | Association for Consumer Research | 2011 ,
247
Perceptual Prominence Effects in Consumer Choice
Perceptual Prominence Effects in Consumer Choice
Park S, | Association for Consumer Research | 2011 ,
248
The Interplay between Form, Function, and Expertise in Consumer Choice
The Interplay between Form, Function, and Expertise in Consumer Choice
Liang J, | Association for Consumer Research | 2011 ,
249
Putting Context Effects in Context: The Role of Information about the Choice Environment
Putting Context Effects in Context: The Role of Information about the Choice Environment
Min, K. S., | Association for Consumer Research | 2003 ,
250
What to Acquire and What to Forfeit: The Effect of Decision Task and Product Type on Consumers' Choice between Promotion and Prevention Appeals
What to Acquire and What to Forfeit: The Effect of Decision Task and Product Type on Consumers' Choice between Promotion and Prevention Appeals
Chowdhury T, | Association for Consumer Research | 2011 ,
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