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231
Cause Related Marketing: Improving People Willingness to Donate by Selling Them a Product
Cause Related Marketing: Improving People Willingness to Donate by Selling Them a Product
Baghi, I, | Association for Consumer Research | 2008 ,
232
When Starbucks Meets Turkish Coffee: Cultural Imperialism and Islamism as `Other' Discourses of Consumer Resistance
When Starbucks Meets Turkish Coffee: Cultural Imperialism and Islamism as `Other' Discourses of Consumer Resistance
Izberk-Bilgin, E., | Association for Consumer Research | 2008 ,
233
Differential Impact of What is Available and What is Inferred: Promotional Element Salience Effect in Reference Price Promotions
Differential Impact of What is Available and What is Inferred: Promotional Element Salience Effect in Reference Price Promotions
Makienko, I., | Association for Consumer Research | 2006 ,
234
The Impact of Online Information on the Purchase of Certified Used Cars
The Impact of Online Information on the Purchase of Certified Used Cars
Ramachandran, V, | Association for Consumer Research | 2008 ,
235
The Effect of Primed Reference Points on the Shape of Attribute-Value Functions, Attribute Importance, and Choice
The Effect of Primed Reference Points on the Shape of Attribute-Value Functions, Attribute Importance, and Choice
van Ittersum, K, | Association for Consumer Research | 2008 ,
236
『だろぅ』와 유추
『だろぅ』와 유추
김옥임 ( Kim Og Im ), | 한국일어일문학회 | 2003 ,
237
Attribute-Value Functions and the Importance of Attributes
Attribute-Value Functions and the Importance of Attributes
Van Ittersum, K, | Association for Consumer Research | 2007 ,
238
Self-Monitoring and Status Motivation: An Implicit Cognition Perspective
Self-Monitoring and Status Motivation: An Implicit Cognition Perspective
Czellar, S., | Association for Consumer Research | 2007 ,
239
Country Image: A Reflection of the Significance of the Other
Country Image: A Reflection of the Significance of the Other
Kleppe, I. A., | Association for Consumer Research | 2005 ,
240
When Less Is More: The Impact of Fund Assortment, Decision Alternatives, and Decision Maker Style on Retirement Investing Behavior
When Less Is More: The Impact of Fund Assortment, Decision Alternatives, and Decision Maker Style on Retirement Investing Behavior
Morrin, M., | Association for Consumer Research | 2005 ,
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