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191
Roindtable: Trust in Consumer Behavior Research
Roindtable: Trust in Consumer Behavior Research
N. Buchan, | Association for Consumer Research | 2004 ,
192
Resolving Goal Conflict: The Effect of Regulatory Focus on product choice
Resolving Goal Conflict: The Effect of Regulatory Focus on product choice
A.A. Mitchell, | Association for Consumer Research | 2004 ,
193
Hope, Pride, and Processing During Optimal and Nonoptimal Times of Day
Hope, Pride, and Processing During Optimal and Nonoptimal Times of Day
Lisa A. Cavanaugh, | Association for Consumer Research | 2010 ,
194
The Distinct Effects of Hope in consumption
The Distinct Effects of Hope in consumption
Karen Winterich, | Association for Consumer Research | 2010 ,
195
A Tale of Two Modes: When Do Consumers Approach or Avoid Persuasion Attempts?
A Tale of Two Modes: When Do Consumers Approach or Avoid Persuasion Attempts?
Guang-Xin Xie, | Association for Consumer Research | 2010 ,
196
Shedding the Veil of Suspicion: Avoiding the Effects of Defensive Suspicion
Shedding the Veil of Suspicion: Avoiding the Effects of Defensive Suspicion
Peter R. Darke, | Association for Consumer Research | 2010 ,
197
Persuasion Knowledge and Moral Judgment
Persuasion Knowledge and Moral Judgment
Kent Grayson, | Association for Consumer Research | 2010 ,
198
Which Agent Do You Prefer: A Sinful Succeeder or a Virtuous Failure?
Which Agent Do You Prefer: A Sinful Succeeder or a Virtuous Failure?
Amna Kirmani, | Association for Consumer Research | 2010 ,
199
Morality, Suspicion, and Modification: New Directions After 15 Years' Persuasion Knowledge Research
Morality, Suspicion, and Modification: New Directions After 15 Years' Persuasion Knowledge Research
Guang-Xin Xie, | Association for Consumer Research | 2010 ,
200
The Impact of promotion Uncertainty on the Decision-making Process in Product Choice
The Impact of promotion Uncertainty on the Decision-making Process in Product Choice
C. Yi Chen, | Association for Consumer Research | 2004 ,
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