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11
Towards a critical cognitive-pragmatic approach to gender metaphors in Advertising English
Towards a critical cognitive-pragmatic approach to gender metaphors in Advertising English
M. Velasco-Sacristan., | ELSEVIER BV | 2006 ,
12
Media Transportation and Advertising
Media Transportation and Advertising
Jling Wang., | University of Chicago Press | 2006 ,
13
The Effects of Information Processing Mode on Consumers' Responses to Comparative Advertising
The Effects of Information Processing Mode on Consumers' Responses to Comparative Advertising
Debara Viana Thompson., | University of Chicago Press | 2006 ,
14
Advertising : principles & practice
Advertising : principles & practice
Wells, William, 326.14-W456a | Prentice Hall | 1998 326.14-W456a,
15
Advertising Age
Advertising Age
, | Crain Communications ins. | 2000 ,
16
Journal of Advertising.
Journal of Advertising.
Myron E. Sharpe, | Myron E. Sharpe | 1971 ,
17
Journal of Advertising Research
Journal of Advertising Research
Cambridge University Press, | Cambridge University Press | 1960 ,
18
Organizational Behavior ofr Advertising Agency Decisions
Organizational Behavior ofr Advertising Agency Decisions
Woonbong Na, | (사)한국마케팅관리학회 | 2002 ,
19
Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
Shimp, Terence A., 326.14-S556a | Thomson/South-Western | 2003 326.14-S556a,
20
Advertising
Advertising
White, Roderick, 326.14-W587a | McGraw-Hill Book Co. | 2000 326.14-W587a,
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Advertising Age
Crain Communications Inc. (MI) [, ]