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11
Effect of Price Matching Guarantees on Consumers' Perceptions of Fairness
Effect of Price Matching Guarantees on Consumers' Perceptions of Fairness
Kukar-Kinney, M., | Association for Consumer Research | 2005 ,
12
Comparison Process and Consequences of Price Fairness Perceptions
Comparison Process and Consequences of Price Fairness Perceptions
Xia, L., | Association for Consumer Research | 2005 ,
13
The Joy of Being a Good Citizen
The Joy of Being a Good Citizen
Lee, A. Y., | Association for Consumer Research | 2005 ,
14
The Impact of Computer Anxiety on the Evaluation of Prices on the Internet
The Impact of Computer Anxiety on the Evaluation of Prices on the Internet
Rajneesh Suri, | Association for Consumer Research | 2002 ,
15
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Weisstein F.L, | Association for Consumer Research | 2011 ,
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