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Dissociating Positive Emotions of Hope and Hopefulness and their Differential Impact on Consumer Financial Risk-Taking: A Functional Magnetic Resonance Imaging Study
Dissociating Positive Emotions of Hope and Hopefulness and their Differential Impact on Consumer Financial Risk-Taking: A Functional Magnetic Resonance Imaging Study
Reimann M, | Association for Consumer Research | 2011 ,
12
Approaching What We Hope For and Avoiding What We Fear: the Role of Possible Selves in Consumer Behavior
Approaching What We Hope For and Avoiding What We Fear: the Role of Possible Selves in Consumer Behavior
Vanessa M. Patrick, | Association for Consumer Research | 2002 ,
13
100 디스커버리 : 인류의 역사를 바꾼 위대한 과학적 발견들
100 디스커버리 : 인류의 역사를 바꾼 위대한 과학적 발견들
매시니스, 피터, 409-매58배 | 생각의날개 | 2011 409-매58배,
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