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11
Sticky priors : Identity effects on judgment
Sticky priors : Identity effects on judgment
Lisa Bolton, | Association for Consumer Research | 2004 ,
12
License to Lapse: The Effects of Weight Management Product Marketing on a Healthy Lifestyle
License to Lapse: The Effects of Weight Management Product Marketing on a Healthy Lifestyle
Amit Bhattacharjee, | Association for Consumer Research | 2010 ,
13
How Do Price Fairness Perceptions Differ Across Culture?
How Do Price Fairness Perceptions Differ Across Culture?
Lisa E. Bolton, | Association for Consumer Research | 2010 ,
14
Health Marketing: Understanding Consumer Response to Risk and Remedy Messages
Health Marketing: Understanding Consumer Response to Risk and Remedy Messages
Bolton, L.E., | Association for Consumer Research | 2008 ,
15
Health Marketing: How Consumers Cope
Health Marketing: How Consumers Cope
Bolton, L. E., | Association for Consumer Research | 2007 ,
16
Betrayal Aversion: Evidence from Brazil, China, Oman, Switzerland, Turkey, and the United States: Comment
Betrayal Aversion: Evidence from Brazil, China, Oman, Switzerland, Turkey, and the United States: Comment
Bolton, G.E., | American Economic Assn | 2010 ,
17
Market and Public Liquidity
Market and Public Liquidity
Bolton, P., | American Economic Assn | 2009 ,
18
ERC: A Theory of Equity, Reciprocity, and Competition
ERC: A Theory of Equity, Reciprocity, and Competition
Bolton, G. E., | American Economic Assn | 2000 ,
19
뱀이 깨어나는 마을
뱀이 깨어나는 마을
볼턴, 샤론, 843-볼884배 | 엘릭시르:문학동네 | 2015 843-볼884배,
20
Price Fairness : Good and Service Differences and the Role of Vendor Costs
Price Fairness : Good and Service Differences and the Role of Vendor Costs
Lisa E. Bolton., | University of Chicago Press | 2006 ,
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