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11
The Direct and Indirect Effects of Advertising Spending on Firm Value
The Direct and Indirect Effects of Advertising Spending on Firm Value
Amit Joshi and Dominique M. Hanssens, | American Marketing Association | 2010 ,
12
Signaling Status with Luxury Goods: The Role of Brand Prominence
Signaling Status with Luxury Goods: The Role of Brand Prominence
Young Jee Han, | American Marketing Association | 2010 ,
13
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
Koen Pauwels, | American Marketing Association | 2004 ,
14
The Structural Influence of Marketing Journals : A Citation Analysis of the Discipline and its Subareas over Time
The Structural Influence of Marketing Journals : A Citation Analysis of the Discipline and its Subareas over Time
Hans Baumgartner, | American Marketing Association | 2003 ,
15
Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Jin K. Han, | American Marketing Association | 2001 ,
16
Development of approximate method for seismic performance evaluation
Development of approximate method for seismic performance evaluation
Sang-Whan Han, | 한국지진공학회 | 2006 ,
17
Development of Special Seismic Codes against Unexpected Severe Earthquakes in Korea
Development of Special Seismic Codes against Unexpected Severe Earthquakes in Korea
Han-Seon Lee, | 한국지진공학회 | 2006 ,
18
GIS를 활용한 지형의 개석도 분석
GIS를 활용한 지형의 개석도 분석
김창환 ( Chang Hwan Kim ), | 한국지형학회 | 2006 ,
19
연구논문 : 임야지역 지적재조사를 위한 KLIS 데이터의 활용 가능성 연구
연구논문 : 임야지역 지적재조사를 위한 KLIS 데이터의 활용 가능성 연구
최한영 ( Han Young Choi ), | 한국지형공간정보학회 | 2006 ,
20
GIS Application for site Planning
GIS Application for site Planning
Seung Hee Han, | 한국지형공간정보학회 | 2009 ,
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