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181
The Effects of Corporate Social Responsibility (CSR) on Product Quality Evaluations
The Effects of Corporate Social Responsibility (CSR) on Product Quality Evaluations
Y. Yoon, | Association for Consumer Research | 2004 ,
182
Measuring The Effectiveness of Corporate Social Initiatives: A Consumer-CenTric Perspective
Measuring The Effectiveness of Corporate Social Initiatives: A Consumer-CenTric Perspective
CB Bhattacharya, | Association for Consumer Research | 2004 ,
183
Corporate Social Responsibility: A Consumer Perspective
Corporate Social Responsibility: A Consumer Perspective
J.G. Klein, | Association for Consumer Research | 2004 ,
184
The Polit-Brand and Blows Against the Empire: The Collectively Approved Brands of the New-New Left
The Polit-Brand and Blows Against the Empire: The Collectively Approved Brands of the New-New Left
Thomas C.O'Guinn, | Association for Consumer Research | 2004 ,
185
The Starbuck's Brandscape and the Ideological Mapping of Local Coffee Shop Culture
The Starbuck's Brandscape and the Ideological Mapping of Local Coffee Shop Culture
C.Thompson, | Association for Consumer Research | 2004 ,
186
Dirtbag Politics and the Outdoor Adventure Myth: How Patagonia Built an Icon From the Climbing Subculture
Dirtbag Politics and the Outdoor Adventure Myth: How Patagonia Built an Icon From the Climbing Subculture
D.B. Holt, | Association for Consumer Research | 2004 ,
187
Beyond Brand Image: Analyzing the Culture of Brands
Beyond Brand Image: Analyzing the Culture of Brands
C.J. Thompson, | Association for Consumer Research | 2004 ,
188
A Behavioral Analysis of Real Estate Prices
A Behavioral Analysis of Real Estate Prices
C.Hsee, | Association for Consumer Research | 2004 ,
189
The Psychology of Matching and the Prominence Effect
The Psychology of Matching and the Prominence Effect
S.Frederick, | Association for Consumer Research | 2004 ,
190
Parallels in the Underpinnings of Constructed Preferences and Constructed Attitudes
Parallels in the Underpinnings of Constructed Preferences and Constructed Attitudes
N. Novemsky, | Association for Consumer Research | 2004 ,
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