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181
Customer Satisfaction and Shareholder Value
Customer Satisfaction and Shareholder Value
Eugene W. Anderson, | American Marketing Association | 2004 ,
182
Strategic Responses to New Technologies and Their Impact on Firm Performance
Strategic Responses to New Technologies and Their Impact on Firm Performance
Ruby P. Lee, | American Marketing Association | 2004 ,
183
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
Koen Pauwels, | American Marketing Association | 2004 ,
184
How Is Manifest Branding Strategy Related to the Intangible Value of a Corporation?
How Is Manifest Branding Strategy Related to the Intangible Value of a Corporation?
Vithala R. Rao, | American Marketing Association | 2004 ,
185
A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
Rajkumar Venkatesan, | American Marketing Association | 2004 ,
186
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Sridhar Narayanan, | American Marketing Association | 2004 ,
187
Measuring Marketing Productivity: Current Knowledge and Future Directions
Measuring Marketing Productivity: Current Knowledge and Future Directions
Roland T. Rust, | American Marketing Association | 2004 ,
188
Metrics for Making Marketing Matter
Metrics for Making Marketing Matter
Donald R. Lehmann, | American Marketing Association | 2004 ,
189
Impression Management Using Typeface Design
Impression Management Using Typeface Design
Pamela W. Henderson, | American Marketing Association | 2004 ,
190
Customer Knowledge Development: Antecedents and Impact on New Product Performance
Customer Knowledge Development: Antecedents and Impact on New Product Performance
Ashwin W. Joshi, | American Marketing Association | 2004 ,
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1
2004 The Costume Culture Association International Conference
복식문화학회 [생활과학, ]
2
AACN Bold Voices
American Association of Critical Care Nurses [, ]
3
AACN News
American Association of Critical Care Nurses [, ]
4
AANA Journal
American Association of Nurse Anesthetists [, ]
5
AANA Journal
American Association of Nurse Anesthetists [, ]
6
ABA Journal
American Bar Association [, ]
7
Academe
American Association of University Professors [, ]
8
ACA News (American Chiropractic Association)
American Chiropractic Association [, ]
9
Access
American Dental Hygienists Association [, ]
10
ACCESS (National Herbalists Association of Australia)
National Herbalists Association of Australia [, ]
11
Active & Passive Electronic Components
Taylor & Francis Ltd [, ]
12
Acts Passed by the General Assembly of Louisiana, 1865
Great Neck Publishing [, ]
13
Acute Care Perspectives
American Physical Therapy Association [, ]
14
Address Before the General Assembly of the United Nations on Peaceful Uses of Atomic Energy
Great Neck Publishing [, ]
15
Address Delivered Before the Senior Class in Divinity, Harvard College
Great Neck Publishing [, ]
16
Adoption & Fostering
British Association for Adoption & Fostering [, ]
17
Adult Education Quarterly
American Association for Adult & Continuing Education [, ]
18
Adult Learning
American Association for Adult & Continuing Education [, ]
19
Adultspan: Theory Research & Practice
American Counseling Association [, ]
20
Advanced studies in nursing
British Association for Adoption & Fostering [, ]