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161
Developing a Deeper Understanding of Scarcity: Contextual and Individual Influences on Demand Scarcity
Developing a Deeper Understanding of Scarcity: Contextual and Individual Influences on Demand Scarcity
Ward, M. K., | Association for Consumer Research | 2007 ,
162
An Examination of Recall Measures of Sponsorship Awareness
An Examination of Recall Measures of Sponsorship Awareness
Humphreys, M. S, | Association for Consumer Research | 2007 ,
163
Sacred Songs, Secular Words: Discourse on the Consumption of Religious Music
Sacred Songs, Secular Words: Discourse on the Consumption of Religious Music
Yip, J., | Association for Consumer Research | 2007 ,
164
Ambivalence as an Inoculating Agent: A Built-In Defense Against Attitude Change
Ambivalence as an Inoculating Agent: A Built-In Defense Against Attitude Change
Forehand, M, | Association for Consumer Research | 2007 ,
165
Mental Visual Imagery, Authenticity and Consumers' Attitude Formation towards Licensed Brands
Mental Visual Imagery, Authenticity and Consumers' Attitude Formation towards Licensed Brands
Liu, J.-Y. M, | Association for Consumer Research | 2007 ,
166
Choice With Inference is Different from Choice without Inference
Choice With Inference is Different from Choice without Inference
Gunasti, K, | Association for Consumer Research | 2007 ,
167
How and When Alphanumeric and Suggestive Brand Names Affect Consumer Preferences
How and When Alphanumeric and Suggestive Brand Names Affect Consumer Preferences
Gunasti, K, | Association for Consumer Research | 2007 ,
168
Stinkin' Inconvenience! How Consumers Experience and Respond to Disgust
Stinkin' Inconvenience! How Consumers Experience and Respond to Disgust
Atalay, S, | Association for Consumer Research | 2007 ,
169
The Impact of Culture Orientation on Consumption Impulsiveness and Beer Consumption
The Impact of Culture Orientation on Consumption Impulsiveness and Beer Consumption
Zhang, Y, | Association for Consumer Research | 2007 ,
170
The Influence of Consumer Altruism on Complaining Behavior
The Influence of Consumer Altruism on Complaining Behavior
Chelminski, P, | Association for Consumer Research | 2007 ,
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