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151
Walking the Tightrope between Feeling Good and Being Accurate: Mood-as-a-Resource in Processing Persuasive Messages
Walking the Tightrope between Feeling Good and Being Accurate: Mood-as-a-Resource in Processing Persuasive Messages
Raghunathan, R., | Association for Consumer Research | 2001 ,
152
The New Woman and the New Byt: Women and Consumer Politics in Soviet Russia
The New Woman and the New Byt: Women and Consumer Politics in Soviet Russia
Tolstikova, N., | Association for Consumer Research | 2001 ,
153
Relationship Marketing, Gender and Culture: Implications for Consumer Behavior
Relationship Marketing, Gender and Culture: Implications for Consumer Behavior
Arnold, K. A., | Association for Consumer Research | 2001 ,
154
Gender Differences in the Risk Perceptions and Effectiveness of Risk Reducers in Online Purchasing
Gender Differences in the Risk Perceptions and Effectiveness of Risk Reducers in Online Purchasing
Garbarino, E., | Association for Consumer Research | 2001 ,
155
Experience-Based Processing and its Effects on Judgment, Decision Making, and Behavior
Experience-Based Processing and its Effects on Judgment, Decision Making, and Behavior
Dube, L., | Association for Consumer Research | 2001 ,
156
The Home of the Future: An Ethnographic Study of New Information Technologies in the Home
The Home of the Future: An Ethnographic Study of New Information Technologies in the Home
Venkatesh, A., | Association for Consumer Research | 2001 ,
157
Do-It-Yourself Investing: Exploring the Ethos of Online Trading
Do-It-Yourself Investing: Exploring the Ethos of Online Trading
Mulvey, M. S., | Association for Consumer Research | 2001 ,
158
Consumer Ecology: The Role of Time & Space in the Adoption, Integration and Consumption of Technology Products in Everyday Life
Consumer Ecology: The Role of Time & Space in the Adoption, Integration and Consumption of Technology Products in Everyday Life
Lloyd, S. M., | Association for Consumer Research | 2001 ,
159
How Should One be Told to Hold?
How Should One be Told to Hold?
Leclerc, F., | Association for Consumer Research | 2001 ,
160
Stick Around...You Won't Regret It: An Exploration of Future Regret Avoidance on the Service Retention Decision
Stick Around...You Won't Regret It: An Exploration of Future Regret Avoidance on the Service Retention Decision
Lemon, K. N., | Association for Consumer Research | 2001 ,
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