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141
Effect of Cultural Distance on Customer Service Satisfaction : A Theoretical Framework and Research Agenda
Effect of Cultural Distance on Customer Service Satisfaction : A Theoretical Framework and Research Agenda
C. Fritz Reichert, | Association for Consumer Research | 2004 ,
142
A Social perception View of Business Relationships in the Service Sector
A Social perception View of Business Relationships in the Service Sector
Joachim Vosgerau, | Association for Consumer Research | 2004 ,
143
Nonverbal Cues-based First Impressions : What Can Static Images of Salespeople Tell Us About their Success at Selling?
Nonverbal Cues-based First Impressions : What Can Static Images of Salespeople Tell Us About their Success at Selling?
Rebecca E. Walker, | Association for Consumer Research | 2004 ,
144
Self-Brand Connections : An Exploratory Study into Construct Validity and Gender Effects
Self-Brand Connections : An Exploratory Study into Construct Validity and Gender Effects
David J. Moore, | Association for Consumer Research | 2004 ,
145
Living in Another World : The Role of Narrative Imagination in the Production of Fantasy Enclaves
Living in Another World : The Role of Narrative Imagination in the Production of Fantasy Enclaves
Athinodoros Chronis, | Association for Consumer Research | 2004 ,
146
Narrative Word of Mouth Communications : Exploring Memory and Attitude Effects of Consumer Storytelling
Narrative Word of Mouth Communications : Exploring Memory and Attitude Effects of Consumer Storytelling
Yvonne Delgadillo, | Association for Consumer Research | 2004 ,
147
The Invisible Narrator : Attributes and Consumer Attitudes
The Invisible Narrator : Attributes and Consumer Attitudes
Michael S. Mulvey, | Association for Consumer Research | 2004 ,
148
Consumers' Beliefs about Luck and Consequent Reactions to Lucky and Unlucky Situations
Consumers' Beliefs about Luck and Consequent Reactions to Lucky and Unlucky Situations
Donnel A. Briley, | Association for Consumer Research | 2004 ,
149
Early Soviet Advertising : "We Have to Extract All the Stinking Bourgeois Elements"
Early Soviet Advertising : "We Have to Extract All the Stinking Bourgeois Elements"
Narasha Tolstikova, | Association for Consumer Research | 2004 ,
150
Advertising and the Pubilc Sphere
Advertising and the Pubilc Sphere
Ozlem Sandikci, | Association for Consumer Research | 2004 ,
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