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131
Decision Making in Information-Rich Environments: the Role of Information Structure
Decision Making in Information-Rich Environments: the Role of Information Structure
Nicholas Lurie, | Association for Consumer Research | 2002 ,
132
Users= Attitudes Toward Web Advertising: Effects of Internet Motivation and Internet Ability
Users= Attitudes Toward Web Advertising: Effects of Internet Motivation and Internet Ability
Zheng Zhou, | Association for Consumer Research | 2002 ,
133
Thoughts That Count: Fairness and Possibilities, Intentions and Reactions
Thoughts That Count: Fairness and Possibilities, Intentions and Reactions
Kurt A. Carlson, | Association for Consumer Research | 2002 ,
134
Over-Reading Into the Visual Print Ad: the Development of Weak Implicatures Among Consumers From the United States, Spain, and the Philippines
Over-Reading Into the Visual Print Ad: the Development of Weak Implicatures Among Consumers From the United States, Spain, and the Philippines
Michael A. Callow, | Association for Consumer Research | 2002 ,
135
The Role of Humor in the Persuasion of Individuals Varying in Need For Cognitionm
The Role of Humor in the Persuasion of Individuals Varying in Need For Cognitionm
Maggie Geuens, | Association for Consumer Research | 2002 ,
136
The Influence of Moment-To-Moment Pleasantness and Informativeness on Zapping Tv Commercials: a Functional Data and Survival Analysis Approach
The Influence of Moment-To-Moment Pleasantness and Informativeness on Zapping Tv Commercials: a Functional Data and Survival Analysis Approach
Josephine L.C.M. Woltman Elpers, | Association for Consumer Research | 2002 ,
137
Special Session Summary Relative Salience in Consumer Decisions
Special Session Summary Relative Salience in Consumer Decisions
France Leclerc, | Association for Consumer Research | 2002 ,
138
Special Session Summary Utopian Consumption
Special Session Summary Utopian Consumption
Robert V. Kozinets, | Association for Consumer Research | 2002 ,
139
Raising Young Consumers: Consumer Socialization and Parental Style ACRoss Cultures
Raising Young Consumers: Consumer Socialization and Parental Style ACRoss Cultures
Gregory M. Rose, | Association for Consumer Research | 2002 ,
140
Socialization Aspects of Parents, Children, and the Internet
Socialization Aspects of Parents, Children, and the Internet
Sanford Grossbart, | Association for Consumer Research | 2002 ,
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