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121
Spinning Fantasies into Consumer Attitudes: A Fantasy-Realization Perspective of Attitude Formation
Spinning Fantasies into Consumer Attitudes: A Fantasy-Realization Perspective of Attitude Formation
Goss, R. J, | Association for Consumer Research | 2007 ,
122
Distrust: An Alternative Source of Power For Consumers
Distrust: An Alternative Source of Power For Consumers
Ekici, A., | Association for Consumer Research | 2007 ,
123
Knowledge Transfer and Rhetoric: The Influence of Rhetorical Figures on Consumer Learning
Knowledge Transfer and Rhetoric: The Influence of Rhetorical Figures on Consumer Learning
Delbaere, M, | Association for Consumer Research | 2007 ,
124
Compulsive Buyers and the Emotional Roller Coaster in Shopping
Compulsive Buyers and the Emotional Roller Coaster in Shopping
Saraneva, A, | Association for Consumer Research | 2007 ,
125
Are "Paradigms Lost" in Marketing? Some Twenty Years Later...: A Content Analysis
Are "Paradigms Lost" in Marketing? Some Twenty Years Later...: A Content Analysis
AlShebil, S., | Association for Consumer Research | 2007 ,
126
Comparative Content Analysis of Thai and Vietnamese Ads, 1994 and 2004
Comparative Content Analysis of Thai and Vietnamese Ads, 1994 and 2004
Sar, S., | Association for Consumer Research | 2007 ,
127
The Effects of Reciprocity in a Triadic Relationship
The Effects of Reciprocity in a Triadic Relationship
Gallan, A. S, | Association for Consumer Research | 2007 ,
128
The Impact of Information Format on Consumer Search Order and Choice in an Online Setting
The Impact of Information Format on Consumer Search Order and Choice in an Online Setting
Jiang, Y, | Association for Consumer Research | 2007 ,
129
Nostalgia Advertisements: A Content Analysis
Nostalgia Advertisements: A Content Analysis
Madrigal, R, | Association for Consumer Research | 2007 ,
130
The Influence of Impression Management Concerns on Product Evaluation
The Influence of Impression Management Concerns on Product Evaluation
Ashworth, L, | Association for Consumer Research | 2007 ,
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