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1
Endowment Effect as Inertia Equity in Brand Switching
Endowment Effect as Inertia Equity in Brand Switching
Ye, G, | Association for Consumer Research | 2007 ,
2
Attention and Liking Judgments towards Advertising
Attention and Liking Judgments towards Advertising
Ye, G., | Association for Consumer Research | 2000 ,
3
NUMERICAL MODELLING OF SHEET-FLOW TRANSPORT UNDER WAVE AND CURRENT
NUMERICAL MODELLING OF SHEET-FLOW TRANSPORT UNDER WAVE AND CURRENT
Abbas Yeganeh-Bakhtiary, | 한국수자원학회 | 2002 ,
4
On Realization of 2D Discrete Systems by Fornasini-Marchesini Model
On Realization of 2D Discrete Systems by Fornasini-Marchesini Model
Li Xu, Liankui Wu, Qinghe Wu, Zhiping Lin, Yegui, | The Korean Institute of Electrical Eng. | 2005 ,
5
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Detelina Marinova, | American Marketing Association | 2008 ,
6
Resistance to Brand Switching When a Radically New Brand Is Introduced: A Social Identity Theory Perspective
Resistance to Brand Switching When a Radically New Brand Is Introduced: A Social Identity Theory Perspective
Son K. Lam, | American Marketing Association | 2010 ,
7
Strategic Change Implementation and Performance Loss in the Front Lines
Strategic Change Implementation and Performance Loss in the Front Lines
Jun Ye, Detelina Marinova, | American Marketing Association | 2007 ,
8
Variable structure-based nonlinear missile guidance/autopilot design with highly maneuverable actuators
Variable structure-based nonlinear missile guidance/autopilot design with highly maneuverable actuators
Fu-Kuang Yeh, | Institute of Electrical and Electronics Engineers | 2004 ,
9
Stabilization of a PVTOL Aircraft and an Inertia Wheel Pendulum Using Saturation Technique.
Stabilization of a PVTOL Aircraft and an Inertia Wheel Pendulum Using Saturation Technique.
Huawen Ye, | Institute of Electrical and Electronics Engineers | 2007 ,
10
Analysis and design of integrated control for multi-axis motion systems.
Analysis and design of integrated control for multi-axis motion systems.
Syh-Shiuh Yeh, | Institute of Electrical and Electronics Engineers | 2003 ,
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