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1
Monitoring the Dynamics of Brand Equity Using Store-Level Data
Monitoring the Dynamics of Brand Equity Using Store-Level Data
S. Sriram, | American Marketing Association | 2007 ,
2
Reciprocal Spillover Effects: A Strategic Benefit of Brand Extensions
Reciprocal Spillover Effects: A Strategic Benefit of Brand Extensions
Subramanian Balachander, | American Marketing Association | 2003 ,
3
A Nonlinear Hybrid Life Support System: Dynamic Modeling, Control Design, and Safety Verification.
A Nonlinear Hybrid Life Support System: Dynamic Modeling, Control Design, and Safety Verification.
Sonja Glavaski, | Institute of Electrical and Electronics Engineers | 2007 ,
4
The optimal choice of monetary policy instruments in a small open economy
The optimal choice of monetary policy instruments in a small open economy
Singh, R., | Blackwell Publishing | 2008 ,
5
Experimental study on reinforced concrete corroded columns under loading condition
Experimental study on reinforced concrete corroded columns under loading condition
Rani, M. U, | Cenatral Electrochemical Research Instiitute | 2006 ,
6
Revenue Rquivalence in Online Auctions: The Case of Yahoo and eBay
Revenue Rquivalence in Online Auctions: The Case of Yahoo and eBay
R. Subramanian, | Association for Consumer Research | 2004 ,
7
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Subramanian Sivaramakrishnan, | Association for Consumer Research | 2002 ,
8
The Intertemporal Exercise and Valuation of Employee Options
The Intertemporal Exercise and Valuation of Employee Options
Jain, A., | American Accounting Assn | 2004 ,
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