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1
Effect of Cultural Distance on Customer Service Satisfaction : A Theoretical Framework and Research Agenda
Effect of Cultural Distance on Customer Service Satisfaction : A Theoretical Framework and Research Agenda
C. Fritz Reichert, | Association for Consumer Research | 2004 ,
2
Defining Sexually Orientated Appeals in Advertising: A Grounded Theory Investigation
Defining Sexually Orientated Appeals in Advertising: A Grounded Theory Investigation
Reichert, T., | Association for Consumer Research | 2000 ,
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