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Let Us Eat and Drink: For Tomorrow We Sgall Die : Mortality Salience and Hedonic Choice
Let Us Eat and Drink: For Tomorrow We Sgall Die : Mortality Salience and Hedonic Choice
B. Shiv, | Association for Consumer Research | 2004 ,
2
Visualization, Imagination, and Product Choice: Affective Forecasting of Future Product Consumption and Utilization Experiences
Visualization, Imagination, and Product Choice: Affective Forecasting of Future Product Consumption and Utilization Experiences
Yanliu Huang, | Association for Consumer Research | 2010 ,
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