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1
Advertising and integrated brand promotion
Advertising and integrated brand promotion
OGuinn, Thomas C., 326.14-O35a | Thomson/South-Western | 2003 326.14-O35a,
2
Hail, Hail Materialism
Hail, Hail Materialism
Thomas C. O'Guinn, | Association for Consumer Research | 2004 ,
3
How Nothing Became Someting : White Space, Rhetoric, History, and Meaning
How Nothing Became Someting : White Space, Rhetoric, History, and Meaning
John W. Pracejus., | University of Chicago Press | 2006 ,
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