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1
Satisfying identity- signaling and Uniqueness Motives through consumer choice
Satisfying identity- signaling and Uniqueness Motives through consumer choice
cindy Chan, | Association for Consumer Research | 2010 ,
2
The Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions
The Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions
Moore, D.J, | Association for Consumer Research | 2008 ,
3
Immediacy Bias in Consumer Attitudes and Choices over Time
Immediacy Bias in Consumer Attitudes and Choices over Time
White, K, | Association for Consumer Research | 2007 ,
4
Intensity Bias in Temporal Emotional Comparisons
Intensity Bias in Temporal Emotional Comparisons
Van Boven, L., | Association for Consumer Research | 2005 ,
5
Living Athe Good Life@: the Hedonic Superiority of Experiential Over Material Purchases
Living Athe Good Life@: the Hedonic Superiority of Experiential Over Material Purchases
Leaf Van Boven, | Association for Consumer Research | 2002 ,
6
Business in action
Business in action
Bovee, Courtland L., 325.4-B783b | Prentice Hall | 2001 325.4-B783b,
7
Business communication today
Business communication today
Bovee, Courtland L., 325.5-B783b-안진홍 | Prentice Hall | 1998 325.5-B783b-안진홍,
8
Contemporary Advertising
Contemporary Advertising
Arens, William F, 326.14-B783a-안진홍 | Irwin | 1994 326.14-B783a-안진홍,
9
Business today
Business today
Mescon , Michael H., 324-M578b-안진홍 | Prentice Hall | 1999 324-M578b-안진홍,
10
Advertising : contemporary
Advertising : contemporary
Bovee, Courtland L., 326.14-B783a-안진홍 | Richard D. Irwin | 1982 326.14-B783a-안진홍,
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