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1
The moderating effect of context on consumer evaluations of restaurant Menu Items
The moderating effect of context on consumer evaluations of restaurant Menu Items
Scot Burton, | Association for Consumer Research | 2004 ,
2
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
J. Craig Andrews, | American Marketing Association | 2004 ,
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