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1
Children’S Reactions to Advertising Communication: Multiple Methods, Moderating Variables and Construct Validity Issues
Children’S Reactions to Advertising Communication: Multiple Methods, Moderating Variables and Construct Validity Issues
Claude Pecheux, | Association for Consumer Research | 2002 ,
2
Special Session Summary Lessons Learned: New Methods For Research With Children
Special Session Summary Lessons Learned: New Methods For Research With Children
Claude Pecheux, | Association for Consumer Research | 2002 ,
3
Special Session Summary Lessons Learned: New Methods For Research With Children
Special Session Summary Lessons Learned: New Methods For Research With Children
Claude Pecheux, | Association for Consumer Research | 2002 ,
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