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761
New Approaches and Theoretical Synergies in Cross-Cultural Consumer Psychology
New Approaches and Theoretical Synergies in Cross-Cultural Consumer Psychology
Lee, K., | Association for Consumer Research | 2005 ,
762
The Good, the Bad and the Cheap: The Impact of Cultural Orientation on Inferred Motives Behind Bargaining Offers
The Good, the Bad and the Cheap: The Impact of Cultural Orientation on Inferred Motives Behind Bargaining Offers
Valenzuela, A., | Association for Consumer Research | 2005 ,
763
The Joy of Being a Good Citizen
The Joy of Being a Good Citizen
Lee, A. Y., | Association for Consumer Research | 2005 ,
764
Conditional Coupons: Preference Uncertainty and Spending Goals
Conditional Coupons: Preference Uncertainty and Spending Goals
Lee, L., | Association for Consumer Research | 2005 ,
765
The Influence of Primary and Secondary Goals on Consumer Decision Making
The Influence of Primary and Secondary Goals on Consumer Decision Making
Lee, L., | Association for Consumer Research | 2005 ,
766
The Effects of Goal-compatible Associations on Brand Evaluation
The Effects of Goal-compatible Associations on Brand Evaluation
Labroo, A. A., | Association for Consumer Research | 2005 ,
767
The Role of Goal-Related Associations in Judgment and Behavior
The Role of Goal-Related Associations in Judgment and Behavior
Labroo, A. A., | Association for Consumer Research | 2005 ,
768
Schematic Processing of Brand Information: The Impact of Causally Central Attributes on the Responses to Brands
Schematic Processing of Brand Information: The Impact of Causally Central Attributes on the Responses to Brands
Jee, J., | Association for Consumer Research | 2005 ,
769
Aligning Consumers Around Low-carbon Competitiveness: Evidence from an Online Experiment
Aligning Consumers Around Low-carbon Competitiveness: Evidence from an Online Experiment
Lee J.J.-A, | Association for Consumer Research | 2011 ,
770
The Effect of Systems of Thought on Brand Scandal Spillover: Holistic versus Analytic Cognition Moderating Scandal Spillover and Denial Effects
The Effect of Systems of Thought on Brand Scandal Spillover: Holistic versus Analytic Cognition Moderating Scandal Spillover and Denial Effects
Lee Y, | Association for Consumer Research | 2011 ,
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