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711
How Product Scarcity Impacts on Choice: Snob and Bandwagon Effects
How Product Scarcity Impacts on Choice: Snob and Bandwagon Effects
van Herpen, E., | Association for Consumer Research | 2005 ,
712
Indeterminacy and Live Television
Indeterminacy and Live Television
Vosgerau, J., | Association for Consumer Research | 2005 ,
713
Magnifying Effects of Immediate Consumer Experiences
Magnifying Effects of Immediate Consumer Experiences
Carmon, Z., | Association for Consumer Research | 2005 ,
714
Mental Simulation and Preference Stability over Time
Mental Simulation and Preference Stability over Time
Zhao, M., | Association for Consumer Research | 2005 ,
715
Placebo Effects in Marketing Contexts: Influence of Sales Promotions on the Efficacy of Health Supplements
Placebo Effects in Marketing Contexts: Influence of Sales Promotions on the Efficacy of Health Supplements
Shiv, B., | Association for Consumer Research | 2005 ,
716
Declarative and Experiential Information in Preference Judgments: The Role of Processing Fluency
Declarative and Experiential Information in Preference Judgments: The Role of Processing Fluency
Brakus, J. J., | Association for Consumer Research | 2005 ,
717
How Do We Memorize Prices? A Numerical Cognition Perspective
How Do We Memorize Prices? A Numerical Cognition Perspective
Vanhuele, M., | Association for Consumer Research | 2005 ,
718
When Do Consumers Rely on Conceptual Versus Experiential Processing Heuristics?
When Do Consumers Rely on Conceptual Versus Experiential Processing Heuristics?
Zhu, R., | Association for Consumer Research | 2005 ,
719
Exploring Experiential Processing in Consumer Contexts
Exploring Experiential Processing in Consumer Contexts
Zhu, R., | Association for Consumer Research | 2005 ,
720
Reactance Revisited: Why Absence Makes the Heart Grow Fonder
Reactance Revisited: Why Absence Makes the Heart Grow Fonder
Zemack-Rugar, Y., | Association for Consumer Research | 2005 ,
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