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661
Investigating the Effects of Consumer Innovativeness on Shape of Consideration Sets: Focusing on Comparison between Consideration Sets of Innovators and Non-innovators
Investigating the Effects of Consumer Innovativeness on Shape of Consideration Sets: Focusing on Comparison between Consideration Sets of Innovators and Non-innovators
Jung, H., | Association for Consumer Research | 2005 ,
662
Santa Claus is Coming to Town: Assimilation of Christmas in Japan
Santa Claus is Coming to Town: Assimilation of Christmas in Japan
Kimura, J., | Association for Consumer Research | 2005 ,
663
Beyond the Camera Lens: A Look Inside the Photo-Taking Culture of Korea's Youth
Beyond the Camera Lens: A Look Inside the Photo-Taking Culture of Korea's Youth
Seo, J., | Association for Consumer Research | 2005 ,
664
Metaphors in Advertising: Cognitive Flexibility Matching Perspective
Metaphors in Advertising: Cognitive Flexibility Matching Perspective
Kim K.-J, | Association for Consumer Research | 2011 ,
665
The Effect of Interpersonal Communication Style on Miscomprehension and Persuasion of Print Advertisements
The Effect of Interpersonal Communication Style on Miscomprehension and Persuasion of Print Advertisements
Eugene S. Kim, | Association for Consumer Research | 2002 ,
666
``I Have a Feeling It Will Turn Out Fine'': How Social and Emotional Factors Affect Risk Perception
``I Have a Feeling It Will Turn Out Fine'': How Social and Emotional Factors Affect Risk Perception
Kim S, | Association for Consumer Research | 2011 ,
667
How Does Power Affect Evaluation of Brand Extensions?
How Does Power Affect Evaluation of Brand Extensions?
Kim Y, | Association for Consumer Research | 2011 ,
668
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Park S, | Association for Consumer Research | 2011 ,
669
Opportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers
Opportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers
Kim H, | Association for Consumer Research | 2011 ,
670
Who Determines the Ideal Self?: A Comparative Analysis of Non-Verbal Communication
Who Determines the Ideal Self?: A Comparative Analysis of Non-Verbal Communication
Kimura J, | Association for Consumer Research | 2011 ,
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