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631
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
What Happens between the Memory Option and the Stimulus Option? Attribute Valence and Information Retrieval in Mixed Choice
Palmeira M, | Association for Consumer Research | 2011 ,
632
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
Kramer T, | Association for Consumer Research | 2011 ,
633
Special Session Summary Consumer Response to Constrained Choice
Special Session Summary Consumer Response to Constrained Choice
Kyeong Sam Min, | Association for Consumer Research | 2002 ,
634
Special Session Summary Generating Options in Consumer Choice
Special Session Summary Generating Options in Consumer Choice
Alexander Chernev, | Association for Consumer Research | 2002 ,
635
The Effect of Banner Advertisements on Judgment and Choice
The Effect of Banner Advertisements on Judgment and Choice
Andrew Mitchell, | Association for Consumer Research | 2002 ,
636
Measuring Implicit Consumer Attitudes and Predicting Brand Choice
Measuring Implicit Consumer Attitudes and Predicting Brand Choice
Michaela Wanke, | Association for Consumer Research | 2002 ,
637
Catching More Flies with Vinegar: The Ironic Effect of Product-Specific Search Cost on Consumer Choice
Catching More Flies with Vinegar: The Ironic Effect of Product-Specific Search Cost on Consumer Choice
Ge X, | Association for Consumer Research | 2011 ,
638
Leaky Preferences: Fluency Effects in Perception and Choice
Leaky Preferences: Fluency Effects in Perception and Choice
Schneider M, | Association for Consumer Research | 2011 ,
639
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Ambiguity of Direct Experience and Product Specification Effects on Consumer Choice
Park S, | Association for Consumer Research | 2011 ,
640
Can Thinking Abstractly Help Choosing From Large Assortments?
Can Thinking Abstractly Help Choosing From Large Assortments?
Xu J, | Association for Consumer Research | 2011 ,
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