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571
Alternative Perspectives on Consumer Judgment and Choice
Alternative Perspectives on Consumer Judgment and Choice
Simonson, I., | Association for Consumer Research | 2008 ,
572
Erroneous Lay Theories of Future Affect: Processes and Consequences
Erroneous Lay Theories of Future Affect: Processes and Consequences
Cho, C, | Association for Consumer Research | 2008 ,
573
Consumers' Construal Levels: Organic Manipulations and Implications for Choice
Consumers' Construal Levels: Organic Manipulations and Implications for Choice
Goldsmith, K., | Association for Consumer Research | 2008 ,
574
Making Prudent vs. Impulsive Choices: The Role of Anticipated Shame and Guilt on Consumer Self-Control
Making Prudent vs. Impulsive Choices: The Role of Anticipated Shame and Guilt on Consumer Self-Control
Chun, H, | Association for Consumer Research | 2007 ,
575
Instant Choices versus Slow-Developing Preferences: How Preferences Form and Change over Time
Instant Choices versus Slow-Developing Preferences: How Preferences Form and Change over Time
Liu, W., | Association for Consumer Research | 2007 ,
576
Why Not Buy the Leading Brand? A Preliminary Investigation of the Dynamics of Brand Choice
Why Not Buy the Leading Brand? A Preliminary Investigation of the Dynamics of Brand Choice
Na, W, | Association for Consumer Research | 2007 ,
577
Negativity Biases in Consumer Preferences, Choice, and Outcome Perception
Negativity Biases in Consumer Preferences, Choice, and Outcome Perception
Morewedge, C. K., | Association for Consumer Research | 2007 ,
578
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Page, K. L, | Association for Consumer Research | 2007 ,
579
Me, Myself, and My Choices. The Influence of Self-Awareness on Preference-Behavior Consistency
Me, Myself, and My Choices. The Influence of Self-Awareness on Preference-Behavior Consistency
Goukens, C, | Association for Consumer Research | 2007 ,
580
Virtue, Vice, or Both? The Impact of Context-Induced Guilt on Choice and Consumption of Mixed Foods
Virtue, Vice, or Both? The Impact of Context-Induced Guilt on Choice and Consumption of Mixed Foods
Boesen-Mariani S, | Association for Consumer Research | 2011 ,
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