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561
A Multivariate Segmentation Model of the Older UK Consumer Market
A Multivariate Segmentation Model of the Older UK Consumer Market
Sudbury, L, | Association for Consumer Research | 2007 ,
562
From Door Knobs to Cars: Semiotics of Technology in Advertising
From Door Knobs to Cars: Semiotics of Technology in Advertising
Denny, R., | Association for Consumer Research | 2005 ,
563
The Impact of Computer Anxiety on the Evaluation of Prices on the Internet
The Impact of Computer Anxiety on the Evaluation of Prices on the Internet
Rajneesh Suri, | Association for Consumer Research | 2002 ,
564
Communicating Quality Through Signals and Substantive Messages: the Effects of Supporting Information and Need For Cognition
Communicating Quality Through Signals and Substantive Messages: the Effects of Supporting Information and Need For Cognition
Subimal Chatterjee, | Association for Consumer Research | 2002 ,
565
Effects of Metaphor on Goal-Oriented Appeals in Advertising
Effects of Metaphor on Goal-Oriented Appeals in Advertising
Ahn H, | Association for Consumer Research | 2011 ,
566
Skill- versus Effort-Based Difficulty: The Role of Emotion in Motivating Difficult Actions
Skill- versus Effort-Based Difficulty: The Role of Emotion in Motivating Difficult Actions
Passyn K, | Association for Consumer Research | 2011 ,
567
Comparability as the Determinant of Reward Evaluation in Frequency Program
Comparability as the Determinant of Reward Evaluation in Frequency Program
Su L, | Association for Consumer Research | 2011 ,
568
Effects of Sorting Competitive Prices on Product Evaluations
Effects of Sorting Competitive Prices on Product Evaluations
Suri R, | Association for Consumer Research | 2011 ,
569
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Subramanian Sivaramakrishnan, | Association for Consumer Research | 2002 ,
570
Do ``Locally Made'' Products Affect Price Perceptions? Not Always
Do ``Locally Made'' Products Affect Price Perceptions? Not Always
Suri R, | Association for Consumer Research | 2011 ,
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