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521
The Timely and the Timeless: Syntagmatic and Paradigmatic Sign Relations in Advertising Montage
The Timely and the Timeless: Syntagmatic and Paradigmatic Sign Relations in Advertising Montage
Larsen, V., | Association for Consumer Research | 2005 ,
522
Examining the Relationship Between Consumer Values and Positive and Negative Affect
Examining the Relationship Between Consumer Values and Positive and Negative Affect
Kropp, F., | Association for Consumer Research | 2005 ,
523
Exploring Response Amplification: Polarizing Consumer Responses to Mixed Versus Pure Emotional Appeals
Exploring Response Amplification: Polarizing Consumer Responses to Mixed Versus Pure Emotional Appeals
Lau-Gesk, L., | Association for Consumer Research | 2005 ,
524
Feeling Good, Feeling Bad... Feeling Sad, Feeling Glad: Order and Perceived Relevance of Ad-Emotion Affect Processing of Neutral Information
Feeling Good, Feeling Bad... Feeling Sad, Feeling Glad: Order and Perceived Relevance of Ad-Emotion Affect Processing of Neutral Information
Labroo, A. A., | Association for Consumer Research | 2005 ,
525
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
The Effect of Schadenfreude on Choice of Conventional versus Unconventional Options
Kramer T, | Association for Consumer Research | 2011 ,
526
One Word, Two Schemas: Empirical Explorations of Bilinguals= Cognitive Duality
One Word, Two Schemas: Empirical Explorations of Bilinguals= Cognitive Duality
David Luna, | Association for Consumer Research | 2002 ,
527
Walking the Work-life Tightrope
Walking the Work-life Tightrope
Raghunathan R, | Association for Consumer Research | 2011 ,
528
Special Session Summary the Dynamic Nature of Culture and Consumer Behavior
Special Session Summary the Dynamic Nature of Culture and Consumer Behavior
Loraine Lau, | Association for Consumer Research | 2002 ,
529
Toward Understanding the Dynamics of Non-Traditional Consumers: an Exploratory Consideration of Lesbian Couples in America
Toward Understanding the Dynamics of Non-Traditional Consumers: an Exploratory Consideration of Lesbian Couples in America
Robert E. Wilkes, | Association for Consumer Research | 2002 ,
530
Are Antecedents of Consumer Dissatisfaction and Consumer Attributions For Product Failures Universal?
Are Antecedents of Consumer Dissatisfaction and Consumer Attributions For Product Failures Universal?
Daniel Laufer, | Association for Consumer Research | 2002 ,
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