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521
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
C. Whan Park, | American Marketing Association | 2010 ,
522
Customer Satisfaction and Shareholder Value
Customer Satisfaction and Shareholder Value
Eugene W. Anderson, | American Marketing Association | 2004 ,
523
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Sridhar Narayanan, | American Marketing Association | 2004 ,
524
Measuring Marketing Productivity: Current Knowledge and Future Directions
Measuring Marketing Productivity: Current Knowledge and Future Directions
Roland T. Rust, | American Marketing Association | 2004 ,
525
Impression Management Using Typeface Design
Impression Management Using Typeface Design
Pamela W. Henderson, | American Marketing Association | 2004 ,
526
The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions
The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions
Lan Xia, | American Marketing Association | 2004 ,
527
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
J. Craig Andrews, | American Marketing Association | 2004 ,
528
Why We Boycott: Consumer Motivations for Boycott Participation
Why We Boycott: Consumer Motivations for Boycott Participation
Jill Gabrielle Klein, | American Marketing Association | 2004 ,
529
Gaining Compliance and Losing Weight: The Role of the Service Provider in Health Care Services
Gaining Compliance and Losing Weight: The Role of the Service Provider in Health Care Services
Stephanie Dellande, | American Marketing Association | 2004 ,
530
Consumer Response to Retailers' Use of Partially Comparative Pricing
Consumer Response to Retailers' Use of Partially Comparative Pricing
Michael J. Barone, | American Marketing Association | 2004 ,
처음이전48495051525354555657이후마지막
1
Architectural Record
McGraw-Hill Companies, Inc. [, ]
2
Atlantic Geology
Atlantic Geology [, ]
3
Aviation Week & Space Technology
McGraw-Hill Companies, Inc. [, ]
4
BMC Gastroenterology
BioMed Central [, ]
5
BMC Genetics
BioMed Central [, ]
6
BMC Genomics
BioMed Central [, ]
7
Design-Build
McGraw-Hill Companies, Inc. [, ]
8
Economic Geography
Clark University [, ]
9
Electrical World
McGraw-Hill Companies, Inc. [, ]
10
Electronic Green Journal
Electronic Green Journal [, ]
11
ENR: Engineering News-Record
McGraw-Hill Companies, Inc. [, ]
12
Forum (10566937)
CCG Inc. (Chase Communications Group) [, ]
13
JOGNN: Journal of Obstetric, Gynecologic & Neonatal Nursing
Sage Publications Inc. [, ]
14
Joint Anti-Fascist Refugee Committee v. McGrath, Attorney General, et al.
Great Neck Publishing [, ]
15
Journal of Metamorphic Geology
Blackwell Publishing Limited [, ]
16
Labour, Capital & Society
McGill University / Centre for Developing Area Studies [, ]
17
LC-GC Europe
Advanstar Communications Inc. [, ]
18
LC-GC North America
Advanstar Communications Inc. [, ]
19
Ophthalmic Genetics
Swets & Zeitlinger, BV [, ]
20
Organic Gardening
Rodale Inc. [, ]