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461
Brands and Impulsive Desire: Implicit Brand Processing Biases Incidental Decision-Making
Brands and Impulsive Desire: Implicit Brand Processing Biases Incidental Decision-Making
Harris P, | Association for Consumer Research | 2011 ,
462
Match-Up Effects Happen for a Reason: The Impact of Activating Persuasion Knowledge on Endorser Effectiveness
Match-Up Effects Happen for a Reason: The Impact of Activating Persuasion Knowledge on Endorser Effectiveness
Adams L, | Association for Consumer Research | 2011 ,
463
The Abstractness of Luxury
The Abstractness of Luxury
Hansen J, | Association for Consumer Research | 2011 ,
464
Investigation of Differences in Diffusion Between Positive and Negative Word-of-Mouth
Investigation of Differences in Diffusion Between Positive and Negative Word-of-Mouth
Kaplan A.M, | Association for Consumer Research | 2011 ,
465
Can Brand Commitment be Harmful to the Brand? The Moderating Role of Psychological Contracts
Can Brand Commitment be Harmful to the Brand? The Moderating Role of Psychological Contracts
Raju S, | Association for Consumer Research | 2011 ,
466
Symbols For Sale ... At Least For Now: Symbolic Consumption in Transition Economies
Symbols For Sale ... At Least For Now: Symbolic Consumption in Transition Economies
Irvine Clarke III, | Association for Consumer Research | 2002 ,
467
The Fiction of No Friction: a User Skills Approach to Cognitive Lock-In
The Fiction of No Friction: a User Skills Approach to Cognitive Lock-In
Kyle B. Murray, | Association for Consumer Research | 2002 ,
468
The Many Meanings of Food
The Many Meanings of Food
Guion, D., | Association for Consumer Research | 2003 ,
469
Global Financial Crisis and Africa: Is the Impact Permanent or Transitory? Time Series Evidence from North Africa
Global Financial Crisis and Africa: Is the Impact Permanent or Transitory? Time Series Evidence from North Africa
Hassan Y. Aly, | American Economic Assn | 2011 ,
470
Flexible Estimation of Treatment Effect Parameters
Flexible Estimation of Treatment Effect Parameters
Thomas MaCurdy, | American Economic Assn | 2011 ,
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