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21
Impression Management Using Typeface Design
Impression Management Using Typeface Design
Pamela W. Henderson, | American Marketing Association | 2004 ,
22
Slotting Allowances and Fees : Schools of Thought and the Views of Practicing Managers
Slotting Allowances and Fees : Schools of Thought and the Views of Practicing Managers
Paul N. Bloom, | American Marketing Association | 2000 ,
23
On the Optimality of Delegating Pricing Authority to the Sales Force
On the Optimality of Delegating Pricing Authority to the Sales Force
Kissan Joseph, | American Marketing Association | 2001 ,
24
Buyer-Supplier Relationships and Customer Firm Costs
Buyer-Supplier Relationships and Customer Firm Costs
Joseph P. Cannon and Christian Homburg, | American Marketing Association | 2001 ,
25
Reducing Assortment : An Attribute-Based Approach
Reducing Assortment : An Attribute-Based Approach
Peter Boatwright and Joseph C. Nunes, | American Marketing Association | 2001 ,
26
Some New Thoughts on Conceptualizing Perceived Service Quality : A Hierarchical Approach
Some New Thoughts on Conceptualizing Perceived Service Quality : A Hierarchical Approach
Michael K. Brady and J. Joseph Cronin Jr., | American Marketing Association | 2001 ,
27
Free Cash Flow, Agency Costs, and the Affordability Method of Advertising Budgeting
Free Cash Flow, Agency Costs, and the Affordability Method of Advertising Budgeting
Kissan Joseph and Vernon J. Richardson, | American Marketing Association | 2002 ,
28
Fault residual generation via nonlinear analytical redundancy
Fault residual generation via nonlinear analytical redundancy
Martin L. Leuschen, | Institute of Electrical and Electronics Engineers | 2005 ,
29
Fixed-order dynamic compensation for axial flow compression systems
Fixed-order dynamic compensation for axial flow compression systems
Wassim M. Haddad, | Institute of Electrical and Electronics Engineers | 2002 ,
30
From Peer Production to Productization : A Study of Socially Enabled Business Exchanges in Open Source Service Networks
From Peer Production to Productization : A Study of Socially Enabled Business Exchanges in Open Source Service Networks
Joseph Feller, | Informs | 2008 ,
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