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11
Does Accommodating a Self-Serving Partner in an International Marketing Alliance Pay Off?
Does Accommodating a Self-Serving Partner in an International Marketing Alliance Pay Off?
Daniel C. Bello, | American Marketing Association | 2010 ,
12
Strategic Change Implementation and Performance Loss in the Front Lines
Strategic Change Implementation and Performance Loss in the Front Lines
Jun Ye, Detelina Marinova, | American Marketing Association | 2007 ,
13
How Business Cycles Contribute to Private-Label Success: Evidence from the United States and Europe
How Business Cycles Contribute to Private-Label Success: Evidence from the United States and Europe
Lien Lamey, | American Marketing Association | 2007 ,
14
Conflicts in the Work-Family Interface: Links to Job Stress, Customer Service Employee Performance, and Customer Purchase Intent
Conflicts in the Work-Family Interface: Links to Job Stress, Customer Service Employee Performance, and Customer Purchase Intent
Richard G. Netemeyer, | American Marketing Association | 2005 ,
15
“Listening In” to Find and Explore New Combinations of Customer Needs
“Listening In” to Find and Explore New Combinations of Customer Needs
Glen L. Urban, | American Marketing Association | 2004 ,
16
What Will the Future Bring? Dominance, Technology Expectations, and Radical Innovation
What Will the Future Bring? Dominance, Technology Expectations, and Radical Innovation
Rajesh K. Chandy, | American Marketing Association | 2003 ,
17
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
Werner J. Reinartz, | American Marketing Association | 2003 ,
18
Trading off between Value Creation and Value Appropriation: The Financial Implications of Shifts in Strategic Emphasis
Trading off between Value Creation and Value Appropriation: The Financial Implications of Shifts in Strategic Emphasis
Natalie Mizik, | American Marketing Association | 2003 ,
19
Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales
Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales
Jacob Goldenberg, Barak Libai and Eitan Muller, | American Marketing Association | 2002 ,
20
Robust stabilization of a centrifugal compressor with spool dynamics
Robust stabilization of a centrifugal compressor with spool dynamics
Der-Cherng Liaw, | Institute of Electrical and Electronics Engineers | 2004 ,
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LJ: Library Journal
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