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1
The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities
The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities
J. Le Bon., | Elsevier | 2006 ,
2
The role of ratio differences in the framing of numerical information
The role of ratio differences in the framing of numerical information
J. Y. Y. Kwong., | Elsevier | 2006 ,
3
Assessing new empirical industrial organization (NEIO) methods : The cases of five industries
Assessing new empirical industrial organization (NEIO) methods : The cases of five industries
A. Roy., | Elsevier | 2006 ,
4
Marketing renaissance : How research in emerging markets advances marketing science and practice
Marketing renaissance : How research in emerging markets advances marketing science and practice
S. M. Burgess., | Elsevier | 2006 ,
5
New/JRM Editors appointed
New/JRM Editors appointed
J. B. E. M. Steenkamp., | Elsevier | 2006 ,
6
Experimental design on the front lines of marketing : Testing new ideas to increase direct mail sales
Experimental design on the front lines of marketing : Testing new ideas to increase direct mail sales
G. H. Bell., | Elsevier | 2006 ,
7
The effect of secondhand markets on the firm's dynamic pricing and new product introduction strategies
The effect of secondhand markets on the firm's dynamic pricing and new product introduction strategies
H. Zhao., | Elsevier | 2006 ,
8
The impact of knowledge and empowerment on working smart and working hard : The moderating role of experience
The impact of knowledge and empowerment on working smart and working hard : The moderating role of experience
A. Rapp., | Elsevier | 2006 ,
9
Empirical generalization from brand extension research : How sure are we?
Empirical generalization from brand extension research : How sure are we?
R. Echambadi., | Elsevier | 2006 ,
10
Exploring product and service innovation similarities and differences
Exploring product and service innovation similarities and differences
E. J. Nijssen., | Elsevier | 2006 ,
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