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The Role of Leaders in Internal Marketing
The Role of Leaders in Internal Marketing
Detailed Information
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Jan Wieseke
- 서명/저자
- The Role of Leaders in Internal Marketing / Jan Wieseke , Michael Ahearne, Son K. Lam and Rolf van Dick
- 발행사항
- New York : American Marketing Association, 2009.
- 형태사항
- pp. 123-145
- 주기사항
- Includes Bibliography Reference
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271386
MARC
008210330s2009 ulk aa eng■022 ▼a00222429
■1001 ▼aJan Wieseke
■24510▼aThe Role of Leaders in Internal Marketing▼dJan Wieseke ▼eMichael Ahearne, Son K. Lam and Rolf van Dick
■260 ▼aNew York▼bAmerican Marketing Association▼c2009.
■300 ▼app. 123-145
■500 ▼aIncludes Bibliography Reference
■7001 ▼aMichael Ahearne, Son K. Lam and Rolf van Dick
■773 ▼tJournal of marketing.▼gVol. 73 No. 2 (2009. 3)▼d2009, 03
■SIS ▼aS051157▼b60077308▼h8▼s2▼fP
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