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Contract Specificity and Its Performance Implications
Contract Specificity and Its Performance Implications
상세정보
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Erik A. Mooi
- 서명/저자
- Contract Specificity and Its Performance Implications / Erik A. Mooi , Mrinal Ghosh
- 발행사항
- New York : American Marketing Association, 2010.
- 형태사항
- pp. 105-120
- 주기사항
- Includes Bibliography Reference
- 기타저자
- Mrinal Ghosh
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271325
MARC
008210329s2010 ulk aa eng■022 ▼a00222429
■1001 ▼aErik A. Mooi
■24510▼aContract Specificity and Its Performance Implications ▼dErik A. Mooi▼eMrinal Ghosh
■260 ▼aNew York▼bAmerican Marketing Association▼c2010.
■300 ▼app. 105-120
■500 ▼aIncludes Bibliography Reference
■7001 ▼aMrinal Ghosh
■773 ▼tJournal of marketing.▼gVol. 74 No. 2 (2010. 3)▼d2010, 03
■856 ▼uhttps://www.jstor.org/stable/20619093
■SIS ▼aS055988▼b60077308▼h8▼s2▼fP
