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Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
상세정보
- 자료유형
- 기사
- ISSN
- 00222429
- 서명/저자
- Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction / Detelina Marinova , Jun Ye and Jagdip Singh
- 발행사항
- New York : American Marketing Association, 2008.
- 형태사항
- pp. 28-45
- 주기사항
- Includes Bibliography Reference
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271244
MARC
008210329s2008 ulk aa eng■022 ▼a00222429
■1001 ▼aDetelina Marinova
■24510▼aDo Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction▼dDetelina Marinova▼eJun Ye and Jagdip Singh
■260 ▼aNew York▼bAmerican Marketing Association▼c2008.
■300 ▼app. 28-45
■500 ▼aIncludes Bibliography Reference
■7001 ▼aJun Ye and Jagdip Singh
■773 ▼tJournal of marketing.▼gVol. 72 No. 2 (2008. 3)▼d2008, 03
■SIS ▼aS047486▼b60077308▼h8▼s2▼fP
