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Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction
Detailed Information
- Material Type
- 기사
- ISSN
- 00222429
- Author
- Detelina Marinova
- Title/Author
- Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction / Detelina Marinova ; Jun Ye and Jagdip Singh
- Publish Info
- New York : American Marketing Association, 2008.
- Material Info
- pp. 28-45
- General Note
- Includes Bibliography Reference
- Added Entry-Personal Name
- Jun Ye and Jagdip Singh
- Host Item Entry
- Journal of marketing. : Vol. 72 No. 2 (2008. 3) 2008, 03
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271244
MARC
008210329s2008 ulk aa eng■022 ▼a00222429
■1001 ▼aDetelina Marinova
■24510▼aDo Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction▼dDetelina Marinova▼eJun Ye and Jagdip Singh
■260 ▼aNew York▼bAmerican Marketing Association▼c2008.
■300 ▼app. 28-45
■500 ▼aIncludes Bibliography Reference
■7001 ▼aJun Ye and Jagdip Singh
■773 ▼tJournal of marketing.▼gVol. 72 No. 2 (2008. 3)▼d2008, 03
■SIS ▼aS047486▼b60077308▼h8▼s2▼fP
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